Find new potential customers, build brand love and a loyal community of fans, and increase both online and in-store sales, all through social media!
Congratulations! You've landed on the right place to learn how you can reach thousands of potential customers, build your community, create a lovable brand in social media, and do this all effectively and cheaply. Plus you can start now!
You know that all the potential customers for your retail business are using social media every day but you don't know how to reach them.
You probably already use Facebook for your retail store, whether it's online, a physical store or both, but your aren't sure if you are doing it properly. And you know you could be getting more out of it. You get stuck on what images to post, whether to post videos, and how to create a Facebook ad that actually targets the buyers you want. Then, once you gain the followers, you don't know how to convert them to customers for your business!
"A brand is no longer what we tell the customer it is - it is what customers tell each other it is."
Then there's all that devil in the detail.
Social media is not set and forget. First you dive in and create a Facebook account for your business, then another on Instagram, and that's when the real learning begins. So now, when do you post? How often? What hashtags should you use? How do I retarget website visitors? And what even is a hashtag?
Don't worry...we'll walk you through all this..
Trust us, we get it! Remember, although we're now experts in using social media, we had to start at the beginning too. And because you're reading this, we know you're ready to take the leap. But you're not alone, we're right here with you, holding your hand until you're a pro too!
What if we told you all this was possible and more?
And that it would give you the edge over competitors and take you directly to the right customers who will be genuinely interested in purchasing your product.
Well it is possible, we will help you and you can give yourself a huge leg up in social media so that you can build a connection with your community online and connect with the right buyers.
Now for the really GREAT news!
"We don't have a choice of whether we DO social media, the question is how WELL will you do it." Erik Qualman
We know you love to share your products with people in real life, you're proud of them, and so you should be! Social media is just a bigger, better, supercharged version of you sharing your products to people face-to-face. BUT... unlike one on one, or with a customer in-store, social media can connect you with so many more people that want what you're selling. By using social media well, you'll get to talk to all your potential clients from all over New Zealand and the world. And as a savvy retailer, you'd be a fool to miss out on that.
As a retailer, you need to be on Facebook and Instagram, and doing it well! And we show you how!
That, and you will get all our expert tips and tricks that will save you time and money. Yep, there's also that.
"Social Media is the new 0800 number. It's where your customers are and how they contact businesses in 2017, so you need to be there too!" Wendy Thompson, CEO, Socialites Group."
90% of Kiwis aged 15+ use social media in New Zealand.
What Start Social will give you today!
- You'll learn how to verify your page, schedule posts, maximise Facebook reviews and start using Facebook Live.
- You'll discover how to create beautiful content that showcases your products, and how to make a great content plan.
- You'll become an expert in Facebook advertising and learn how to increase engagement and target the right customers who want to buy from you.
- You'll learn how to discover new people to follow and how to get them to follow you back.
- You'll discover how to encourage user generated content from your customers and how to run a great Instagram competition.
- Learn how to set up successful Instagram advertising campaigns targeting the customers you want.
- You'll learn all about the right hashtags to use in your retail business to reach a global audience to buy your products.
- You'll become a pro at taking photos in store and behind-the-scenes, plus discover the best and the easiest photo editing apps to make your images pop.
- You'll discover how to create flatlays and crop closeups to make your Instagram look even more beautiful.
- You'll learn all about using Instagram's inbuilt editing features to save time and enhance all your images in a few short swipes.
PLUS! As a Start Social customer you also get:
- Live online chat support 9am - 9pm with our experienced team of social media experts. If you get stuck, you've got the best in the business to help you out.
- Admission to our exclusive Facebook Group where you can connect and network with other business owners. Our Start Social graduates tell us this group has been invaluable to their success and confidence in using social media!
Share this course with a friend
"Being part of the Start Social community has been so amazing. On top of the tricks and tips they give you to make you feel like a social media super star, you get access to their amazing team and invited to the closed Facebook Group. I've found this group so support and helpful - it's been an invaluable resource!"
Sarah Alexander, Director, SJ Marketing